Author: Calli Varner
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Free Video-Editing Software to Include in Your Marketing Plan
It is no secret that video content is taking over the Internet. And because of this, every small business should focus on adding
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Content Frameworks for a Successful Marketing Plan
Creating compelling content is the foundation of a successful marketing plan. There are different ways to help structure your content
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Benefits of Adding Direct Mail to Your Marketing Plan
Direct mail is not a common form of marketing anymore with digital marketing taking over.
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Copywriting Tips for Any Small Business Marketing Plan
Copywriting can be stressful. Just take a look at the television series, Mad Men. The pivotal show demonstrates the crazy
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Part 1: Using Excel for Your Digital Marketing Plan
Microsoft Excel can be used for many things, especially to help keep your digital marketing plan organized. It is also a handy
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Free Social Media Tools for Your Marketing Plan
It can be difficult to keep up with everything on all of your social media accounts. Most small business marketing plans
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Could Facebook Messenger Replace Lead Forms as a Lead Generation Tool?
Often times we are looking for more efficient tools to add to our small business marketing plan. Lead generation forms are always effective but
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How Email Marketing Continues to Grab Your Attention
It is a common fear among marketers that our attention span may be shortening just too much, and too quickly. But luckily
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Small Business Marketing: Tips to Help Write an Effective Introduction
Writing introductions can be hard. It doesn’t matter if you are an amateur writer or an experienced writer, it is often the part most writers dread.
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Ideal Video Lengths for Different Social Media Platform
When it comes to small business marketing, it is important to cater to your audience differently on each social media outlet.